Blog

12 things you can do to increase website conversions

By Tegan Mathews
Increase website conversions with these 12 things you can easily implement today by digital marketer Tegan Marshall

Recently, as part of our commitment to giving, we offered a complimentary review of a website in a private FB group. The clients goal was to increase website conversions. She wanted more visitors to convert to clients and for it to happen with less effort than it currently did. We personalised the website review specifically to the client’s website but I thought the…

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Is your website bounce rate accurate?

By Tegan Mathews
Website Bounce Rate Accuracy

Your website bounce rate is defined by Google as “a single-page visit where the person left from the entrance page” i.e. didn’t click through to other pages on your site once they arrived. A lot of people tend to put emphasis on reducing the bounce rate and often base their understanding of their audience on…

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What are the best photos for websites and promos

By Tegan Mathews
Best Photos For Websites And Promos Blog Post By Tegan Marshall Of Blue Dog Digital Marketing Resized

A smart client of ours was booking a professional photo shoot for her website. She asked us what sort of photographs should she ask for from her photographer. She is smart for many reasons but in this case, it’s because firstly she is having her photos done professionally. Secondly, she asked BEFORE her photoshoot. So,…

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WordPress 5.0 – Why you should not upgrade to the new editor

By Clark Marshall
Wordpress 5.0 Release

WordPress 5.0 has been released today, and oh have things changed! What is this new block editor? WordPress announced today the release of version 5.0, with the drastically changed default editor dubbed Project Gutenberg. To say this release has been controversial amongst the WordPress community is an understatement, with many saying the release has been…

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Top 10 Reasons why your website isn’t working

By Clark Marshall
Top Ten Reasons Why Your Website Is Not Working

Are you lost when it comes to understanding why your website isn’t performing? We got so frustrated with meeting people who had a brilliant product or service and were working really hard, but their website wasn’t doing anything for their business. So we came up with the top ten reasons why your website is failing…

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Why you need your unique value proposition on your website?

By Clark Marshall

Your unique value proposition (UVP) is what makes you different. It’s what makes you stand out from your competition. It’s the reason your customers choose to work with you rather than someone else. So you might agree with me when I say that it’s an important part of your marketing, right? Then why is it…

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Driving traffic to your book or event via landing pages

By Clark Marshall

Landing pages are one of the best tools to convert people into either a database member or an actual client depending on how they are used and as long as they have been designed correctly. They can also be tailored to your marketing material and for specific target markets. However even the most brilliant landing…

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Get Organised with Podio Project Management Software

By Clark Marshall
project management software

I’ve done a bucket load of project management software testing, spent countless hours and decided “this is the one” at least 3 or 4 times. Then along came Podio. We needed something to manage our web projects and automate as much of the process as possible. We work remotely as a team and needed a…

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Maximize These Time Management Tips to Optimise Your Business

By Clark Marshall
time management

Everyone starts off with the same amount of time each and every day – 24 hours – how you chose to use your time is what matters. Follow these top five Time Management Tips in order to be an even more successful business owner. Here are the top five time management tips: Start Early –…

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Become an Expert Blogger

By Clark Marshall

DON’T WRITE MORE CONTENT, PROMOTE WHAT YOU HAVE WRITTEN MORE When you finally write an article or blog post (lets call it content from here on) you have taken the time to write about something that you believe your potential customers are interested in. Then why would you spend more time on writing more content?…

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